More on HRM
Jobs board

Want a united workforce? Here’s the reason social media helps


Imagine a company that has employees spread across every continent, operating in remote areas and speaking almost every language under the sun. How do you create a united workforce from such a wide-ranging group?

This was the exact problem Club Med, the travel and leisure company, faced. With a workforce of 20,000 dispersed across 60 resorts, time zones and language barriers aren’t the only things you have to contend with when it comes to building a united workforce, says Madeleine Clow-Suares, general manager, Club Med Australia and New Zealand.

To help erase any borders, the company implemented Facebook at Work in late 2015 to connect people across the organisation. Internal social networks like this helped employees put a face to a name, see what happens across the organisation’s resorts, and introduced new people to the spirit and culture of the organisation quickly, she says.

What’s more, social networks go a long way towards creating a flat organisation where anyone with an innovative idea knows how to make things happen.

Watch how she does it.

Leave a reply

avatar
100000
  Subscribe to receive comments  
Notify me of
Jobs board
More on HRM